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Chase: Super Bowl LIX Small Business Club House
Project type
Social campaign
THE BRIEF
Head to the Super Bowl and show the world how small business owners hustle just as hard as the players on the field.
THE CREATIVE: Small Business Hustle
We drafted Victor Cruz, Bijan Robinson, and Jayden Daniels to kick around some fun ideas with local small business owners. The entire series was shot, edited on-site, and posted during the Super Bowl LIX experience in New Orleans.
THE IMPACT
Measurable brand uplift, traffic to Chase social channels, and increase in business for those featured.
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